jingram2

18
May
2018

UltraBlast

UltraBlast

Details:

UltraBlast Laser Combat Center asked me to create for them a new brand, which needed to focus on the duality of the narrative lore they wanted to introduce as part of the patrons' experience. The futuristic narrative essentially boiled down to this: stepping into UltraBlast meant stepping into a war between an evil, all-powerful corporation, and a growing rebellion fighting against them. Each side is associated with a handful of factions, each of which may be made up of mutants, androids, warriors, and the like. The brand I created is focused mostly on the tone of the story – the solid, modern, clean "Ultra" is juxtaposed against the messy, aggressive, chaotic "Blast," with neither side looking objectively "better" than the other, allowing the patrons of the games to freely choose their own sides without influence.

  • Branding
  • Merchandising
  • Print
  • Typography
Posted by jingram2 in Branding, Merchandising, Print, Typography
17
May
2018

Express Oil Change & Tire Engineers

Express Oil Change & Tire Engineers

Details:

In partnership with Whiteboard It, one of Birmingham's premiere web and app developers, I was asked to create several pages for the online and app interfaces for Express Oil Change & Tire Engineers. The challenge here was to simultaneously give the interfaces a fresh, modern feel, while making sure the design stayed in line with the rest of the previously designed content. This also had to be done in a very small window of time. Ultimately though, these screens came out to be very strong despite the challenges involved.

  • App UX/UI
  • Web Design
Posted by jingram2 in App UX/UI, Web Design
16
May
2018

Red Hills Brewing Co.

Red Hills Brewing Co.

Details:

During a long relationship with Red Hills, I produced an incredible amount of creative work for them. This included beer can labels, website designs, merchandising, brand collateral, signage, countless social media ads and more. Shown here are some of my personal favorite pieces, chief among which are the beer can labels. My team and I produced a ton of hand-drawn illustrations for these, and although they may never be seen in stores, I'm incredibly proud of how they turned out.

  • Advertising
  • Merch
  • Packaging
  • Print
  • Typography
  • Web Design
Posted by jingram2 in Advertising, Merchandising, Packaging, Print, Typography, Web Design
16
May
2018

B’ham Food Trucks

Birmingham Food Trucks

Details:

I was part of the creative team which originated Birmingham Food Trucks, a platform which tracks local food trucks and maps them in real time, according to the user's location.  I created the brand, designed the merchandising and marketing pieces, and I designed the app itself, from loading screen to user interface.

  • Branding
  • Advertising
  • App UX/UI
  • Merch
Posted by jingram2 in Advertising, App UX/UI, Branding, Merchandising
15
May
2018

BlueJireh

BlueJireh

Details:

BlueJireh is an IT consulting firm who pride themselves in being an "all-inclusive, one-stop shop" for their clients. This is part of the firm's backstory involving the lion – "Jireh" is a Hebrew word for "provider," and the lion is often used as a symbol with similar connotations. I was tasked with rebranding them, with the requirement that a lion remain in the logo.

  • Branding
  • Merch
  • Print
Posted by jingram2 in Branding, Merchandising, Print
15
May
2018

Expectations

Expectations

Details:

Expectations is a company which provides grade schools with an incentive program meant to encourage students to reach their full potential. I created their new brand, which includes a custom-designed font (based on the handwriting of the owner's child). I also created several print and collateral pieces for the new brand, complete with fully redesigned and reformatted workbooks.

  • Branding
  • Typography
  • Print
Posted by jingram2 in Branding, Print, Typography
15
May
2018

NeverMarried

NeverMarried

Details:

NeverMarried is a dating site which brings together singles who have never been married, and therefore provides a more specialized service than typically seen in the dating community. I created the brand, designed the website, created marketing materials, and designed the app's UX/UI, the prototype for which can be sampled in the video below.

  • Branding
  • App UX/UI
  • Advertising
  • Web Design
Posted by jingram2 in Advertising, App UX/UI, Branding, Web Design
14
May
2018

Red Cat Coffee House

Red Cat Coffee House

Details:

Upon opening a second Birmingham location, Red Cat asked me to help update their aesthetic.  I refined their existing logo to look a bit more up to date, and I designed various printed menus, a new website, and a few merchandising pieces for them as well.  These projects were meant to simultaneously reflect the updated brand, while tying in their original cozy look and feel, providing a smooth transition into a new public image.

  • Branding
  • Web Design
  • Print
  • Merch
Posted by jingram2 in Branding, Merchandising, Print, Web Design
10
May
2018

Tech On Tap

Tech On Tap

Details:

I was one of the chief creative forces behind the 2016 rebuild of Birmingham's Tech on Tap event.  I created the brand, the advertisements, and the social media graphics, as well as anything and everything necessary for the event – this included score cards, rule sheets, signage, and the on-screen trivia presentation. (I even wrote most of the trivia questions myself!)  I also designed the website and created a pre-loader animation for it.

  • Branding
  • Advertising
  • Web Design
  • Print
  • Animation/Video
Posted by jingram2 in Advertising, Branding, Print, Web Design
02
May
2018

Blendit

Blendit

Details:

Blendit was a prospective startup, making gourmet coffee and smoothies. I was asked to create a brand for them, in order to help them get off the ground with a clear vision in place for how the company would look and feel. Unfortunately, the plans for the startup fell through, but this remains one of my favorite pieces. The mark is one I'm especially fond of, as the "kiwi-coffee-sunrise" mark speaks to the duality of the brand, and the almost yin-yang shape creates a visually pleasant balance between the two main elements.

  • Branding
  • Packaging
  • Print
Posted by jingram2 in Branding, Packaging, Print